Clarity. Confidence. Campaigns You Can Trust.
Scaling paid social for growth-stage brands and influencer marketing for pharma – so you can deliver transparent, boardroom-ready results you can trust.
What we do
We turn frustration into forward momentum
Whether your paid social performance is stalling or your influencer campaigns
feel flat, we bring clarity, precision, and strategy that finally
makes sense – and gets results.
Our Services
Paid Social Strategy
(Primary/specialty service)
We don’t just run ads – we run a system. Built on our proprietary Genuine Growth Method, we create rigorous, revenue-aligned campaigns across Meta, TikTok, and Google. From audience architecture to funnel logic and creative testing, this is paid social strategy that works – and makes sense.
Influencer Campaigns
We build and manage influencer campaigns that drive awareness and action. Whether you need full-service sourcing or just execution, our campaigns prioritize resonance, results, and regulation-readiness.
Disease Education Influencer Campaigns (Pharma)
We understand how to walk the line between regulation and resonance. With deep experience navigating FDA and FTC guidelines, building lasting relationships with real patients, building compliant strategies that move through MLR, and delivering stories that move
Why We’re Different
A true extension of your team
You’ve tried the big agency. You’ve hired the freelancer. Neither gave you the clarity or consistency you need. Genuine Social is built to partner deeply, think strategically, and stay close to what matters.
We don’t just deliver, we integrate
We join your Slack. We attend your standups. We care like insiders, not vendors. This means tighter feedback loops, faster pivots, and fewer dropped balls.
Clarity-First Reporting
No more vague dashboards or flashy vanity metrics. We translate complex data into clear, actionable insights. Our reports are designed for CMOs and founders who want to know what’s working, what’s not, and what’s next.
Tailored Strategy, Not Templates
No plug-and-play media plans here. Every account is built from your goals, your data, and your voice – with the strategic rigor of a senior media buyer and the care of a partner.
High-Touch, Always Honest
We believe in transparent communication, plainspoken recommendations, and always telling you the why behind our decisions. It’s how trust gets built, and how performance scales.